Friday, 22 August 2014

Next Friday we explore how to make images work for your business


The next New Media Breakfast is next Friday (29th August) and it really is an interesting one. We presented this in Edinburgh last week and it was extremely well received, with lots of great feedback afterwards.

Without doubt, images get the most engagement on social media, but how do you tap into this popularity to make them work for your business?  We will explore this at next week's breakfast session in Glasgow.

Regardless of whether you are a B2B or B2C business, you can make great use of images to encourage engagement and attract people to your community, if you would like to know how, you should come along on Friday morning.  We hope you can make it and we look forward to seeing you.


How to make the most of images in your online marketing

DATE: 29th Aug 2014
TIME: 7.30am for 8am
VENUE: 29 Member's Club, Royal Exchange Square, Glasgow

It's no secret that images play an enormous part in social media. The explosion of Instagram and Pinterest is a clear demonstration of the popularity of image sharing. And, posting images on Facebook has long been the best way to achieve genuine engagement and real reach.

Images are powerful - they speak a thousand words...sometimes more! Are you using images in your marketing? If so, are you using them to their greatest effect? What's more, are you using them legally?

We are hearing many examples of people being fined by image libraries for using images they are not entitled to use. There is also a common misconception that because an image is public, it is in the public domain; this is not the case. Image libraries will continue to pursue offenders, and with the development of more and more sophisticated image recognition software, the chances of being caught out are even greater.

But, there are ways to source royalty free images, and there are new platforms where you can source the perfect image for your content. Moreover, most SmartPhones will allow you to capture excellent quality images yourself which are ideal for your own use with no fear of breaching copyright - but what if you could sell them to other content creators?

The August New Media Breakfast will explore the power of images and how to use them effectively and legally.

Anyone creating content that utilises images whether it's on a web site, blog, Facebook, Twitter, Instagram, Pinterest... or any other platform for that matter.

Gordon White, Managing Director of fatBuzz Ltd will present this breakfast.

Venue: 29 Member's Club, Royal Exchange Square, Glasgow
Date: Friday 29th July 2014
Time: 7.30am for 8am
Cost: £10+vat


If you are a 29 Member you can attend the breakfast free of charge. Please email with you membership number and she will add you to the attendance list.

We hope you can make it along to this event. If so, I look forward to seeing you on the day.

If you have found this post interesting please share it with your online community using either the Twitter, Facebook and Share buttons below. Thank You.



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