Wednesday, 25 February 2015

Who will inherit your Facebook profile when you die? Social Media Podcast 70



In Social Media Podcast 70, Malcolm White takes on hosting duties and is joined by fellow fatBuzz members Liam Cutkelvin and Zara Cameron, who makes her first appearance on the podcast.


In this episode we discuss Facebook’s new legacy feature and ask the question, how do you know who to leave your Facebook profile to? Is this a step too far or the natural step forward in todays ever social media-centric society?

Continuing our new format we also discuss recent topics and news that is happening in social media, from virtual reality updates to the effectiveness of advertising on Facebook and Twitter. Here are the main topics and links relating to them from this episode:


  • 00:50 - Facebook introduce new ad relevance score - We discuss what this means for marketers and if this will pave the way for more quality content. Further reading...
  • 13.18 - Twitter wants you to see one ad in every 20 tweets - Will veteran users take to this strategy? Further reading...
  • 24.12 - Facebook has added a new call to action button on business pages - We discuss our thoughts on this addition and whether or not we think it will be effective. Further reading ...
  • 29.13 - Posting a photo is now the worst way for people to see your posts on Facebook - We react to this surprising development and share the best ways for your posts to be noticed on Facebook according to a new study. Further reading...
  • 39.16 - Viewmasters, Google and Facebook creating virtual reality apps - We discuss the future of social media on virtual reality, and what we can expect from these developments. Further reading...
  • Oculus rift (VR headset tech recently accquired by Facebook) video. Further reading...
  • Microsoft Hololens video. Further reading...
  • Tony Hawk Hoverboard video. Further reading...
  • 45.25 - Main discussion - Facebook’s new legacy setting, who do you leave your profile to? We chat about whether or not we feel this is taking social media too far and share who we would leave our to. Further reading...
Play the podcast here:






Would you like a presentation on social media and customer service?
We're offering a range of bespoke or generic presentations on the topic of social media and customer service, if you would like to find out more please go to the following link: Are you prepared to lose control?

Have you listened to the digital copyright podcast?
We continue to see people using images, video content and other files taken from the internet without consideration to potential copyright issues. We would encourage all of our listeners to download Social Media Podcast 50 which clearly outlines what you should and shouldn't do with images sourced online. Find it on iTunes now.

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If there is a specific topic you would like us to cover in a future podcast please let us know. You can email gordon@fatbuzz.com or send us a message on Twitter @MediaPodcast or, you can post it as a comment on the Social Media Podcast Facebook page.

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