Facebook Send Buttons

Facebook "Send" Buttons provide a much more controlled way to share content from web pages and blogs.

The send button lets you insert a message and target exactly who you want to share the content with; you can specify names and groups from your Facebook Profile or email addresses.

This is one of the things we will be looking at at the forthcoming series of New Media Breakfasts in Glasgow, Edinburgh and Aberdeen.

 You can find out the details of the nearest breakfast to you at the New Media Breakfast website www.newmediabreakfast.co.uk

If you want to try the Facebook "Send" Button you can do so below:

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You can also follow fatBuzz on Facebook - visit and "Like" the fatBuzz Page HERE.

New Media BBQ - What Scotland can learn from the Silicon Valley

Come and join us for our first informal networking BBQ hosted by fatBuzz.

DATE: Wednesday 8th June 2011
TIME:  6.00pm 
VENUE: The Golf Lounge, 221 West George Street, G2 2ND
COST: £10 +vat

Price includes a visit to the BBQ plus a welcome drink on arrival.

What Scotland can learn from the Silicon Valley

What do world leading companies like Apple, Facebook, Google or Twitter have in common? Apart from having an un-quenchable desire to build great products, they have all been established and are based in Silicon Valley. This 60 mile peninsula, running from San Francisco to San Jose has built a reputation for being home to the fastest growing and most impactful internet, and now mobile, businesses.

What can Scotland learn from these institutions?

This New Media BBQ will focus on the cultural learnings from Silicon Valley and what Scottish Business can learn from the 'Innovation Ecosystem' (McKinsey & Co. 2009). The Presentation will be led by Andrew McCalister (Heyzap, Mino Monsters) who will discuss:

- What markets are exploding…..and imploding

- How to raise the required funding

- What to do with it once you get it

- Building a killer culture

- Learning points from social gaming

Andrew McCalister, originally from Glasgow now lives and works in Silicon Valley. He charges ahead with Business Development for Heyzap, the largest social discovery platform for games in the world, and is a Board advisor at Mino Monsters, one of the hottest start-ups in Silicon Valley aiming to be the next Pokemon.

He is the youngest ever awardee of the prestigious Global Research Award from the Royal Academy of Engineering for his work on high-growth companies in Silicon valley. Prior to making the jump to California, Andrew graduated with Distinction from Cambridge University in Engineering and Business and Glasgow University with Engineering.

For his sins he went to school with Kyle Murdoch, fatBuzz.

Below you can view a short introduction video from Andrew about the New Media BBQ.

BOOK FOR THE NEW MEDIA BBQ HERE 

Price includes a visit to the BBQ plus a welcome drink on arrival. We also plan to run a few fun competitions on the golf simulators before and after the talk.

FatBuzz Ltd hosts the monthly New Media Breakfast series of seminars in Glasgow and Edinburgh with bi-monthly events in Aberdeen and Inverness. These events have attracted over 100 attendees and are growing every month in reputation and popularity.

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Hashtag for the event - #NmBBQ

Social Media Podcast 36 now available...Sallie Goetsch the boxing referee

Social Media Podcast No.36 is slightly longer than the usual podcast but, well worth listening to.  Following Social Media Podcast No.34 (The boxing edition), Sallie Goetsch contacted us about the stats Iain and I were using to argue the case about Android vs iOS, she was concerned that we were not comparing like for like so, we invited her to explain.  In Social Media Podcast we enjoy some light hearted banter about the argument and Sallie explains the difficulty with statistics and why we should beware who is presenting them.


We also took the opportunity to have a conversation with Sallie about her work and some social media related issues, during the chat we discussed the following:

• The power of podcasting as a communication tool
• Sallie's forthcoming podcast workshop
• Audioboo and other "simple" ways to podcast
• The deterioration of the English language, bad grammar and people's fear of writing

I'm sure you'll find the conversation extremely interesting with a suitable balance of fun and serious commentary.  Following the interview I also comment on something that Sallie does very well and others do very badly; deciding when something should be said off-line as opposed to on-line.

The usual team of Kyle Murdoch, Iain Murray and myself (Gordon White) then go on to discuss a range of topics from the world of social media including the following:

• Telstra's social media training progress
• Social Media Policies - Link to examples on www.socialmediagovernance.com
• The rising popularity of QR Codes (Quick Response Codes) and how fatBuzz use Kimtag as a single QR Code linked to all of our on-line places
• Personal branding and the importance of your reputation online - Link to www.reputation.com
• The forthcoming New Media Breakfast on Personal Branding with Jennifer Holloway
• EBay Shops - Does a 100% positive feedback rating add to the sales value of your EBay store?

These are some of the main things we chat about during the podcast.  In addition, we mention Spotify, iTunes, Amazon Cloud, LoveFilm, Audible.com and, Silverlight.

We also refer to a very useful piece of research conducted by Buddy Media which is available as a pdf download on Mashable - Facebook Engagement Data

Finally, we leave the podcast with an invitation to take a look at the latest marketing campaign from Range Rover for the new Range Rover Evoque.  We intend to discuss this on the next podcast so, please take a moment to have a look and make a comment about it before we record Social Media Podcast 37.

Play the podcast here:

Subscribe/Download Social Media Podcast on iTunes

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You can also follow the Social Media Podcast on Facebook now - visit and "Like" the new Social Media Podcast Facebook Page HERE.

Social Media Podcast No.35 is now available - The Legal Edition with Valerie Surgenor

Firstly, our congratulations to Valerie Surgenor who, since we recorded this podcast, has become a Partner with MacRoberts, we wish her all the very best as she takes up her new role from the 1st May 2011.  The podcast was recorded at the Capella Building, MacRoberts office in Glasgow and the picture below s taken from the room during the recording.

In Social Media Podcast No.35 Gordon White and Valerie Surgenor discuss various topical issues around the law and social media, these include the following:

• The progress (or non-progress) of the Digital Economy Act
• The Bribery Act and potential web connotations
• Where does responsibility lie with social media mistakes
• Ownership of an employees online community
• Cloud Computing - security and ownership of data stored in the cloud
• European Union laws on notification of cookies on your web site
• New rules about disclosure of data breaches

We would also like to thank Tim Barlow of Attacat and Derek Lally for the questions the sent in via Twitter for this podcast.

If you have any questions you would like us to discuss on the next Social Media Podcast please forward them to gordon@fatbuzz.com and we will be pleased to include them in our discussion.  The next podcast recording is scheduled for the morning of Monday 9th May so, please send any questions or comments prior to this.

The information on this podcast is for discussion purposes only, it does not constitute legal advice; for advice on a specific issue please contact valerie.surgenor@macroberts.com

Play the podcast here:

Subscribe/Download Social Media Podcast on iTunes

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